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Buoy & Oyster
Buoy & Oyster partnered with Pure Cloud Accounting to streamline tax and finances.
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The Recipe for Financial Confidence:
INTRODUCTION
Buoy & Oyster, a thriving family-run seafood restaurant in Margate, Kent, is known for its high-quality dining experience and fresh, locally sourced seafood. Like many hospitality businesses, it experiences seasonal fluctuations, with staffing, revenue, and costs shifting throughout the year. During peak summer months, they employ up to 45 team members, making cash flow management, VAT compliance, and financial planning essential to keeping operations running smoothly.
To support their growth, Buoy & Oyster needed greater clarity over their numbers and a financial system that would allow them to plan ahead with confidence.
They wanted an accounting partner who could bring structure to their finances, provide transparency, and offer strategic support to help them make informed business decisions. That’s where Pure Cloud Accounting stepped in.
"We now feel more at one with the accounting side of the business. Numbers have never been my strong point, but I now feel confident and supported in knowing what’s happening in all areas."
- Nadine, Owner, Buoy & Oyster
Previously, year-end accounts and tax returns were being completed too close to deadlines, leaving little time for forward planning.
Nadine and Simon wanted to feel more in control of their finances and better equipped to make informed decisions throughout the year—not just when the accounts were due.
They were looking for an accounting partner who could:
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Provide regular, jargon-free updates on the financial health of the business.
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Move away from last-minute filings and take a more proactive approach.
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Offer space to reflect on performance and plan ahead with confidence.
THE BRIEF
Finding
a Partner, Not Just a Service
Confidence,
Clarity & Control:
A Smarter Financial Strategy
THE WORK
Pure Cloud Accounting now meets with Nadine and Simon every quarter to review the restaurant’s management accounts and discuss performance. These meetings aren’t about ticking boxes—they’re focused sessions that look at where the business stands, what’s working, and where attention is needed next.
This structure gives Buoy & Oyster the chance to reflect and respond, without the pressure of looming year-end deadlines. There’s time to discuss upcoming plans, spot opportunities, and make confident decisions with a clear understanding of the figures.
The team also reviews the VAT each quarter and prepares the annual company accounts, corporation tax returns, and personal tax returns. With everything clearly explained and delivered on time, Nadine and Simon are free to focus on running their restaurant, without worrying about compliance or chasing paperwork.
"We feel in control, with no last-minute panic before year-end, and our VAT returns are always up to date.
Pure Cloud Accounting is confident, concise, and experienced - we wouldn’t hesitate to recommend them."
- Nadine, Buoy & Oyster
SERVICES
Quarterly VAT Reviews
Management Accounts
Financial Review Meetings
Annual Tax Compliance
Breaking Down Financial.Barriers
Key features of the service
we provided:
Quarterly Financial Reviews
Light-touch oversight to keep VAT accurate and aligned with the books.
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Review of VAT returns submitted by the internal bookkeeper each quarter.
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Checks for compliance with reporting standards.
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Flagging potential issues early, avoiding surprises down the line.
VAT Oversight
Year-end taken care of—with everything filed on time and explained clearly.
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Preparation and submission of annual company accounts and corporation tax returns.
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Personal tax returns handled in line with business reporting for full peace of mind.
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No last-minute rush—just timely, organised filings and support throughout.
Annual Accounts & Tax Compliance
Regular, jargon-free insights to support smarter decision-making.
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Quarterly management accounts prepared and reviewed to track performance.
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Structured financial meetings to reflect on results and plan ahead.
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Clear conversations that bring confidence and clarity to the numbers.
Looking for more than year-end accounting?
We offer ongoing support including financial reviews, management accounts, VAT oversight, and annual compliance—making it easier to stay in control and plan ahead with confidence.
A Stronger Financial Future
When asked how they would rate their experience with Pure overall, they responded:
5/5
Since working with Pure Cloud Accounting, Buoy & Oyster have gained the clarity and consistency they were looking for. Regular meetings have replaced last-minute rushes, giving them space to step back and view the bigger picture.
They now feel more confident talking about their finances, more engaged in the numbers, and better equipped to plan for the months ahead. With proactive support and open conversations, Pure Cloud Accounting has become a key part of how they manage and grow their business.
THE RESULTS
"We now feel more at one with the accounting side of the business. Numbers have never been my strong point, but I now feel confident and supported in knowing what’s happening in all areas. Our quarterly meetings are more fluid and conversational, and it feels like a supportive relationship rather than an overcomplicated process.
We feel in control, with no last-minute panic before year-end, and our VAT returns are always up to date. Pure Cloud Accounting is confident, concise, and experienced—we wouldn’t hesitate to recommend them."
- Nadine, Buoy & Oyster